Give Donors Something to Care About: How to Grow a Passionate Donor Base

Do you ever get the sense that your donors aren’t all that interested in your cause? Maybe you aren’t seeing any new names added to your donor file… or your donor base isn’t responding to your touchpoints… or you feel like you are talking to yourself on social media. All of these are symptoms of a larger problem: it’s called MISSION INDIFFERENCE. You can crush donor indifference by giving donors something to care about. Your mission has the power to turn those indifferent, apathetic donors into committed, passionate champions. In this webinar you will learn: The root cause of donor apathy Why strategic messaging is essential for a fully funded mission How to grow committed, passionate partners that give year after year

Additional Resources

Using a Marketing Approach to Giving Days

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Moves Management Fundraising: Proven Practics to Move Your Donors to Larger and Larger Gifts

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Rethinking Stewardship to Create Better Donor Experiences (or why the current model is broken and how to fix it)

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