DonorSearch & Bloomerang Partnership

Bloomerang Partnership Video Transcript

Lisa Gonzalez, Senior Product Marketing Manager, Bloomerang: 

“The reason why I believe in DonorSearch is because they go on beyond the wealth screening. DonorSearch really helps you find those generous people.

My name is Lisa Gonzalez and I am the Senior Project Marketing Manager at Bloomerang. 

The way I like to describe how DonorSearch enriches the Bloomerang customer data is especially in our generosity scores. So, any customer that has a physical mailing address can get generosity information on that constituent. And together with our engagement rating, we have packaged those up and we call those our predictive giving insights.

The great part about DonorSearch is it gives you more information about their giving track record, the types of organizations that they are giving to, just kind of a broader perspective of that person’s generosity – I call it a dimension of generosity that contact information alone does not provide. When they look at the batch screen, I say, ‘All you have to do is sign up for it. We press the button. Your entire database is going to get these six data points of generosity that’s going to help you further find the right people.’ And then they go, ‘Oh!’

I recommend DonorSearch all the time. One of my friends who does business development at a local foundation is like, ‘I’m obsessed with DonorSearch and all of the things that you guys can bring together.’”