The Modern Playbook for Social Impact Brands
In our rapidly-evolving world, today’s social impact brands are falling behind their profit-driven competitors. The old playbook for creating meaningful social impact just isn’t keeping pace with modern culture. The lion’s share of attention is dominated by big brands, often leaving social missions unable to remain relevant. But, for those of us committed to pioneering a new path, there’s hope. Eric Ressle is the Founder and Creative Director at Cosmic, a Social Impact Creative Agency, and Creator and Host of Designing Tomorrow, a podcast exploring creative strategies for social impact. In today’s session, Eric shareds his learnings from his work with social impact brands of all shapes and sizes. Join us to learn how you can apply some of the ideas and concepts to build a brand that stands apart and furthers you social impact mission.